“Our audience is mostly Muslim and often illiterate, so it’s not easy to reach them directly, but audio is discreet and knows no borders.”
To celebrate World Radio Day we asked our partners why they use radio and audio to tell people about Jesus. Here’s what they had to say…
Amadou*, Director of Radio T, Mali
“Our audience don’t have much access to internet, that’s why radio is best option.”
Samer*, working with a Central Asian tribal group
“People in Yemen still listen to shortwave radio as entertainment and as a window to the outside world, while internet radio reaches out to Yemenis around the world.”
Rawan*, The Yemen Project
“Through radio we can reach our local community. We speak the same languages and have the same concerns.”
Paul, Iraq FM
“Radio and audio media is the best to reach unreached people with God’s word in their heart language in a way they understand.” Karan*, India
*Name changed for security reasons